Search Engine Marketing, or SEM, refers to the practice of purchasing ads on various search engines in order to drive targeted traffic to a website. This can include Pay Per Click (PPC) and Cost Per Click (CPC) campaigns.
Pay Per Click and Cost Per Click campaigns can be geo-targeted to make sure they reach the right audience, in locations as specific as "Winnipeg" or more broad, such as "Canada". At Serpetuity, our comprehensive SEM services include detailed keyword research and analysis, ad copy and SEO copywriting, SEO, management of PPC campaigns, and campaign result analysis.
Serpetuity is experienced in creating SEM campaigns for many industries across various markets, including Winnipeg. Search Engine Marketing yields fast, measurable results and is a valuable component of any marketing campaign.